If you’re searching for “PR firms near me,” then look no further! Pace PR is your local public relations firm serving the greater New York City area, with additional offices in Washington D.C. and London.
Our full-service media communications firm has clients all across the nation, both near and far. We are confident that we can help you reach your goals and maximize your media exposure, regardless of your location. If you’re looking to receive consistent media placements in TV, web, radio and print, then reach out to Pace Public Relations today. In the meantime, keep on reading to learn more about our PR agency!
PR Firm in New York City
As our headquarters are based in NYC, that is where PPR’s President & Founder, Annie Pace Scranton, primarily spends her time. Annie fields booking requests daily, securing top media placements for her clients on both local and national news outlets, such as Good Morning America, MSNBC and FOX News.
Every single Pace PR client can proudly state that they have been on television. What can this mean for you? Simply that broadcast success is guaranteed when you work with Annie and the Pace PR team. And not just TV segments! We specialize in radio, web and print placements, as well. There is no shortage of media exposure for Pace PR clients, and the opportunities are endless when you partner with our PR firm.
What is PR?
PR is considered the earned media in the world of traditional media because unlike paid advertising, PR heavily relies on both a good story and the genuine interest of journalists in order to receive successful placements in various news outlets.
There is a huge difference between paid vs. earned media. When someone sees an ad on their television screen, they are well aware that this was paid content. But when that same viewer sees an interview or segment on television, they are aware that the interviewee either has an interesting story or can shed some insight into recent breaking news. Either way, the news station chose to highlight that particular business, brand or person. Ergo, this media is earned and while advertising is certainly important to business and brand exposure, the art of public relations serves a much broader purpose.
Related Blog Post: What is PR, and Why is Public Relations Important?
What Does a Publicist Do?
A publicist works diligently to generate awareness of their clients and respectfully earn the attention of the public, such as through broadcast media. They can be viewed as the middleman between their client and the public.
Through a top-notch PR strategy, a publicist will target various media opportunities in order to receive press for their clients. A day in the life of a publicist can include anything and everything from event planning, pitching producers or journalists, accompanying client’s to their TV placements, preparing clients for upcoming speaking engagements, building key relationships with the press, and creating social media campaigns. The media never stops, and neither does a good publicist!
Contact Our PR Firm Today!
If your quest for “PR firms near me” has brought you here, we hope that you’ve found what you’re looking for. If you’re eager to begin growing your brand and maximizing your media exposure with the help and guidance of our local top PR firm, then reach out to Pace PR today online or by phone at 212-254-4730. Our dynamic team of PR guru’s are excited to hear more about your personal and professional goals, and show you how we can help you get there!