Meet Our Founder

Annie Scranton

Founder and CEO

Annie founded Pace PR in 2010 when her passion for storytelling blossomed into what is now an award-winning agency focused on business strategy, development, and media relations. She leads Pace PR’s results-driven team with a collaborative approach and a commitment to continuous professional growth for all clients and staff.

Prior to starting Pace PR, Annie was a seasoned television producer who worked for nearly a decade booking guests for major networks including CNN, Fox News, CNBC, MSNBC & ABC. Those connections continue to give Annie a competitive edge over others in the field as she, and the Pace team, steadily land their clients interviews on those networks and more.

As technology and media evolve, Annie is always keeping Pace 😉 Most recently, she launched a successful podcast – The PR Pace – where she interviews some of the industry’s biggest players, as well as many of Pace’s clients and team members. Soon, Annie will add published author to her impressive list of accomplishments. Published by Kogan Page, “The Guide to Earned Media” will debut in August 2023.

Never one to sit still, Annie also finds time to teach the next generation of public relations professionals at NYU’s School of Professional Studies. An active Smith College alumna, she previously sat on the Board of Directors for the New York Smith College Club and frequently collaborates with college on myriad projects. Annie was thrilled when Pace became certified this year as a Minority and Women Owned Business Enterprise in the state of New York.

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