When most people think of PR, they imagine press releases, networking events, or even damage control for a clients’ reputation, but there is much more that goes into the art of Public Relations. A top PR firm is able to help their clients improve their brand image and reach their goals through cultivating a good reputation within the public.
Finding the right PR agency is crucial for your personal brand, and as a top PR firm in NYC, Pace Public Relations has successfully customized and tailored each client’s publicity plan through the guidance and expertise of PPR’s President and Founder, Annie Scranton.
Through her time as a reporter and TV producer, Annie has built relationships with key press members and receives requests every day to fulfill the booking needs of several top news outlets in NYC. She knows the ins-and-outs of a television station, and therefore she has a unique understanding of how to effectively pitch clients to the media, and even more importantly, who to reach out to when pitching her clients. This behind-the-scenes knowledge sets Pace PR apart from the crowd of PR agencies in NYC.
With PPR’s specialization in TV, web, print and radio placements, there is no shortage of media exposure for Pace PR clients. Television studios are often looking for experts that can speak on breaking news stories, and Pace PR can assist in making you the go-to-expert in your own industry, opening endless doors and possibilities for your business and brand.
Pace Public Relations has a stellar reputation of getting clients featured in major newspapers, popular magazines and nationwide TV news stations. In addition, PPR offers comprehensive services in other areas such as social media marketing, content creation, expert SEO and more.
As a top media communications agency in NYC, media exposure is only part of what PPR offers their clients. Listed among their additional services are:
Media Training: It is imperative that you are as camera-ready for your big TV interview as possible. That’s why PPR works exclusively with Sorrentino Media, a full-service video production company. Mike Sorrentino offers expert media training and TV interview tips and training that guarantees a perfect on-air delivery.
Social Media: Maintaining a constant and engaging presence on your social media is a challenge! Pace PR will both help to manage and maintain your brand image on all social media platforms.
SEO: If your website isn’t receiving the traffic and conversions that it should be, then ask us about our SEO services. You may be surprised how important SEO and PR are to each other. Our top-notch SEO specialist has a proven track record of dramatically improving website organic rankings and traffic.
Proactive Crisis Preparedness: PR professionals collaborate with organizations to identify potential crisis scenarios, assess vulnerabilities, and develop crisis communications plans. By preparing in advance, organizations can respond swiftly, minimize confusion, and demonstrate a proactive and responsible approach in crisis situations. We are here to help with risk assessments and brand management during a crisis.
Thought Leadership: Aside from crafting a perfect PR strategy for your company, we can also promote your entrepreneurial journey via by writing and placing op-eds, or by posting regularly on LinkedIn, and much more. Thought leadership and PR go hand-in-hand.
Book PR: Calling all authors! We have a Literary Agency division at Pace PR that assist both first-time and seasoned authors to pitch their books to leading publishing houses and editors.
Learn more about our additional services, aside from traditional media placements in TV, radio and print.
Yes, hiring a PR firm is very much worth it. A reputable PR firm can help to get your brand in front of the right people and publications, garner positive attention for your business, increase sales and website traffic – all things that are priceless for any company.
A PR firm can do a variety of things. They will usually create and execute strategies for getting your brand in front of the right people, help manage any press inquiries, pitch stories to media outlets, write press releases and more.
The time frame can vary depending on your goals and the PR strategies you are using. Generally, however, it is not uncommon to see positive results within a few weeks of launching a PR campaign.
Pace PR stands out because we don’t just focus on traditional media placements; we offer comprehensive services that include and go beyond PR. We can help with media training, book PR, thought leadership, SEO and social media management.