The agency will oversee media relations for NewsNation’s new programming including the launch of two new shows with anchors Dan Abrams and Adrienne Bankert
New York, NY; September 24, 2021 – New York-based, female-led boutique media relations agency, Pace Public Relations, is excited to announce its appointment as agency of record for NewsNation, the national news and entertainment cable television network owned by Nexstar Media Group.
Among several upcoming initiatives, Pace will oversee media relations for the network’s fall show launches, hosted by some of journalism’s biggest players. This includes two shows premiering on Monday, September 27th: Morning in America, hosted by former GMA host Adrienne Bankert and Dan Abrams Live, hosted by media mogul + ABC News’ Chief Legal Correspondent, Dan Abrams. As the agency of record, Pace — owned by former producer turned PR powerhouse, Annie Pace Scranton– will help to promote other recently-launched news programming including Banfield, hosted by award-winning journalist Ashleigh Banfield.
NewsNation is a source for unbiased news, where engaged citizens get the news that represents the full range of perspectives across the country. The network draws on the local market, regional and national expertise of Nexstar’s base of thousands of local journalists in nearly 200 local newsrooms across the country.
Morning in America: Airing weekdays, 7a-10a EST, Adrienne and her colleagues bravely report the news for all Americans with an unbiased, uncynical, and undaunted tone. Wake up to smarter takes, optimistic outlooks, the latest breaking news, big interviews and always something to make you smile. Adrienne has the unique distinction of being the first-ever female solo morning show anchor of color.
Dan Abrams Live: Airing weeknights, 8p EST, Dan doesn’t claim to be un-opinionated, but he will be unbiased in his approach. The show will examine complicated issues, from foreign policy to domestic battles, such as the current state and federal conflicts over voting rights legislation.
Banfield: Airing weeknights, 10p EST, offers in-depth coverage of the day’s top news stories. It also features Banfield interviewing newsmakers, politicians and celebrities.
“I’m thrilled to be able to utilize the strengths of Pace — strong media contacts + the ability to jump into breaking news stories — and apply those skills to help grow the visibility of NewsNation,” says Scranton. “It’s a publicist’s dream to work with and help promote such talented anchors + smart shows. I started my career as a PA for Dan at MSNBC. It’s rewarding to come full-circle and continue the relationship with his new primetime show.”
ABOUT PACE PUBLIC RELATIONS: Pace Public Relations is a full-service media relations and communications agency that strategically customizes and tailors each client’s publicity plan and PR campaign to meet their specific goals while maximizing media exposure. Pace is the direct conduit for clients to the press they want and need to attract, specializing in television, radio, print, and digital placements. This expertise allows the agency to provide the media with out-of-the-box segment ideas and story pitches across multiple fields for a diverse client list.