FOR IMMEDIATE RELEASE

Media Contact:
Lindsay Bennett, SVP, Pace PR
lindsay@pacepublicrelations.com
732-618-1483

NEW YORK, N.Y., October 22, 2026: Pace Public Relations has been named a finalist in the B2B Campaign category of Ragan’s PR Daily Awards for 2026 for “Closing the Loop: Trivium Packaging’s Campaign to Educate the Industry on Circular Packaging.” Pace led the sustainability education campaign on behalf of client Trivium Packaging, a global supplier of infinitely recyclable metal packaging. The recognition places Pace Public Relations among this year’s finalists, whose work will compete for the win live on stage in New York City this December.

The campaign set out to help brand leaders, packaging decision-makers and sustainability professionals understand what it actually takes to make packaging circular. Choosing a recyclable material is only the first step. Real circularity also depends on regulation, accurate environmental claims, collection infrastructure, consumer behavior and collaboration across the value chain. Through newsjacking, executive thought leadership, customer case studies and LinkedIn amplification, Pace positioned Trivium executives as trusted educators on these issues. Coverage reached packaging trades as well as the food, beauty, supply chain, procurement and mainstream business outlets where Trivium’s customers make decisions.

The earned-only campaign secured 20 placements and more than 6.6 million impressions, including pieces in Entrepreneur.com, Packaging World, Sustainability Magazine, Food Industry Executive, Recycling Today and Personal Care Insights. Campaign content on LinkedIn generated more than 170,000 impressions with a 5.78% average engagement rate.

Ragan’s PR Daily Awards is the industry’s premier awards program, recognizing the year’s best work in public relations, marketing and communications, along with the people and teams behind it.

“Pace Public Relations earned its place among the finalists in a highly competitive field,” said Brendan Gannon, director of marketing for Ragan and PR Daily. “The work in this category set a high bar, and we can’t wait to celebrate it in New York in December.”

“Sustainability education was at the heart of this campaign,” said Lindsay Ferraro Bennett, SVP and Partner at Pace Public Relations. “Our goal was to shift the conversation from what’s recyclable to what makes packaging truly circular, and to give decision-makers practical guidance they could act on. This recognition is a credit to Trivium’s commitment to leading that conversation, and it shows how earned media and thought leadership can turn a complex sustainability issue into real influence for a B2B brand.”

Pace Public Relations and this year’s other finalists will compete for the win live on stage at the PR Daily Awards Luncheon on December 2, 2026, at City Winery in New York City.

About Pace Public Relations

Pace Public Relations is a full-service media relations and PR agency headquartered in New York City, with additional offices in Los Angeles and Washington, D.C. Founded in 2010 by former television news producer Annie Scranton, PPR specializes in helping brands and thought leaders tell their stories through strategic media placements, creative campaigns and personalized service. Pace has been recognized on the Inc. 5000, Ragan’s Top Places to Work in Communications Awards and was named Best PR Agency at the 2024 Netty Awards. Learn more at PacePublicRelations.com.

About Trivium Packaging:

Trivium Packaging is a global supplier of infinitely recyclable metal packaging for the world’s leading brands. Trivium has 57 locations worldwide and employs approximately 7,200 people, with sales of $3bn. For more information, visit www.TriviumPackaging.com.

About Ragan Communications and PR Daily

Ragan Communications has been delivering trusted news, training and intelligence for more than 60 years to internal and external communicators, HR professionals and business leaders. Its daily news sites, PRDaily.com and Ragan.com, are read by more than 600,000 internal and external communicators monthly. Ragan’s Communications Leadership Council is one of the fastest-growing membership groups for communications executives, and its conferences, webinars and workshops are attended by more than 5,000 communicators a year. Ragan Training is the leading learning portal among communicators, offering more than 800 hours of training and development for communicators. Ragan is also the producer of Communications Week, which is held each November.

Headquartered in Chicago, Ragan has team members spanning the country and loyal customers worldwide. Visit us at ragan.com.