Erika joined the PPR team in September 2019 and primarily focuses on clients in the lifestyle space including Hint, RealSelf, Saffron Road, Restoreapet, and Jet It. As Account Executive, Erika assists in all aspects of client work including creating public relation strategies to support client initiatives, pitch writing and press outreach. Erika consistently secures top tier coverage across business and consumer media with recent placements in Refinery29, The New York Times, The Washington Post, PopSugar, and CNN Business. Erika began her career as a literary publicist and social media coordinator for a PR agency in Westport, CT for three years, supervising media campaigns, book tours and social media accounts for several diverse authors. She is a graduate of Marist College where she received a Bachelor’s Degree in English with minors in Psychology and Literature. She currently lives in Greenwich.