Public Relations vs. Advertising: What’s the Difference & Which is Most Effective?
For many people, when they hear about marketing or promotion, the first thing that comes to mind is advertising. It’s not surprising since advertising is probably the most visible form of marketing, with TV commercials, billboards, and radio ads being nearly...
Empowering Women: Our Female Led PR Firm
With March being Women’s History Month, and since yesterday was International Women’s Day, we wanted to put the spotlight on our very own Pace PR ladies. Our team of dynamic, strong, sophisticated PR gurus are ALL WOMEN. While that did not happen intentionally, we...
How Working A Full Day From an Office Became My Best Form of Self-Care
The unlikely change brought back a sense of normalcy into my life. By Annie Scranton, Founder and President at Pace Public Relations When the pandemic first started, I, like many of us, freaked out. I live in my New York City apartment with my husband and two-year-old...
Coronavirus & Public Relations – How Can PR Help?
Coronavirus (COVID-19) has taken the world by storm and cases have by now emerged in our own backyards – from the West Coast to New York, Washington D.C. and across the nation. Closings, cancellations, self-isolation, and remote work have become the “new norm” no...
@ThePhotoHour You wouldn't think there'd be any water at Uluru (aka Ayre's Rock) but thanks to these shadows, the pools don't fully dry up even in an Australian summer @ThePhotoHour @StormHour