PPR Blog

Three Things I Learned From a Day with PR News

Last Friday, three members of our PPR team were given the opportunity to attend a writing conference sponsored by PR News in Washington, D.C.. The conference was at the National Press Room, and it lasted all morning. As a public relations professional, writing is a critical skill that ultimately needs to be perfect if you want to progress in the field.

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Why Education and “Learning on the Job” Meet in the Middle

I was recently asked to speak at my alma mater and talk about my experiences as both a student and a PR professional. I immediately felt nervous and began to scramble for memories I could reflect on; memories of substance that could, in fact, be a teachable moment. As a college student, you feel every ounce of anxiety as the impending graduation date sneaks up on you and you question whether the knowledge you’ve gained has effectively prepared you for what’s to come.

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How to Be a PR Pro Without the Years of Experience

Starting your career is one part excitement and one part nerve-wracking. When combined, you go through your day like a stress-filled firecracker who’s ready to take on the world although you have no idea how! To be a Pro in PR, or in any industry, you don’t necessarily need ten-plus years of experience. Here are some tips to owning your career from your first day to your last.

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Why We Network

Networking can be an intimidating word for industry professionals. There is usually a mix of emotion that surrounds the idea because although networking events are fun and exciting, they’re also crowded and overwhelming. Once you get past the idea that small talk isn’t valuable, you realize it’s not difficult to make meaningful and substantial relationships with other professionals. There are many reasons your boss tells you to network–here are 5 of them.

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Influencer Marketing in an Evolving Digital World

In our previous article, we talked about the importance of public relations and what publicists actually do on a day-to-day basis. We compared industries like advertising to PR and hopefully shed a little light on why both are necessary in creating/maintaining a profitable business. With that said, it’s time we talk about an ever-evolving part of the marketing world: influencer marketing.

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What is PR and Why is Public Relations Important?

Samantha from Sex in the City is still one of the most iconic public relations professionals on network television; an iconic character that is also fictional. Her profession seemed to exude glamour and excitement. Samantha never failed to mention the lavish parties she attended on Tuesday nights and certainty didn’t miss an opportunity to network with the most attractive men at the bar.

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2017 Changed the Media Landscape, Here’s What We Learned

As we head into the new year, now is the time to look back on the whirlwind that was, and still is, 2017. But despite the polarizing political landscape, disturbing sexual misconduct allegations, and more, the year has presented an opportunity for growth for those of us in the media industry…

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9 Tips For Becoming A Legal Pundit In The Media

9 Tips For Becoming A Legal Pundit In The MediaLaw360, New York (August 5, 2016, 11:17 AM ET) — Shy isn’t an adjective that is often used to describe attorneys, but taking your point of view out into the media is something that can feel like a daunting task even to the most brazen attorney. But have you ever been reading your morning paper or watching the nightly news, and found yourself wondering, “How did that lawyer get on TV? I could do that.” If you’ve decided you want to start putting yourself or your law firm in the public light but feel at a loss about how to start, this article is for you.

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pprblogimg_law“Shy” isn’t typically an adjective used to describe attorneys. But taking your point of view into the media could feel like a daunting task. When reading your morning paper or watching cable news, do you ever wonder …. “How did that lawyer get on TV?” Maybe you want to start putting yourself or your law firm in the public light …. But how do you begin to do that?

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Five Steps to Breaking Into the Media

By Annie Pace Scranton

5stepsbreakingintomediaWhenever someone asks me what I do for a living, I give them the simple answer: “I get people on TV.” This inevitably leads to them asking me …. “But, how?”

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